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St. Croix Pro Tommy Skarlis owes MWC World Walleye Championship to rod performance, and, of course, some tactical deftness
(Oct 5, 2017 - Park Falls, WI) It’s been 29 full seasons since Walleye Tournament Pro Tommy Skarlis started fishing professionally. It was 6 years before that when he bought his first St. Croix rod; a 7-foot 6-incher.


Aqua-Vu® micro Revolution Series applies reel technology to underwater viewing
(Sep 28, 2017 - Crosslake, MN) Cast. Reel. Catch. Nothing’s more fundamental to fishing success than this simple action, accomplished hundreds of times each day on the water, almost as an afterthought. Other than the lure itself, the reel likely remains the single most important fishing tool ever invented.


Sometimes a Hard Bait Needs Split Personality
(Sep 26, 2017 - Fort Smith, AR) It looks like a typical topwater popper. But a closer inspection of the new Prank from Booyah Bait Co. exposes the true hybrid nature of this unique bait.


New LightHouse 3.2 Offers Additional Enhancements
(Sep 21, 2017 - Wilsonville,OR.) One of the best ways to get the most out of any marine electronics is to update software when it becomes available. Make this a habit and you’re sure to stay on the cutting edge—all without any additional investment.


Hint of autumn in the air spurs catfish activity…and St. Croix Mojo Cat promo
(Sep 19, 2017 - Park Falls, WI) Warm sun-filled days coupled with crisp, cool nighttime temperatures start bringing tempertures down on Arkansas’s Lake Ouachita. With it, leaves begin turning, imparting the annual telltale sign that catfish are going on the prowl. 


Skarlis credits new Raymarine Axiom for making it a “mark ‘em, catch ‘em” event
 
(Sep 19, 2017 -   Cass Lake, MN) In his 24-year professional walleye career, Raymarine pro Tommy Skarlis has won a dozen major walleye titles across AIM, NWT, PWT—and now, MWC circuits. Add myriad club and charity event wins, a Crappie Master National Championship win in 2013, the world record for largest professional walleye tournament weight, and you begin to understand why Outdoor Life named him one of the “Top 10 Anglers on the Planet”.  


Iowa-based ice tackle pioneers release 2018 catalog featuring new MVP baits  
(Sep 14, 2017 - Coralville, IA) Always ahead of the curve, Iowa’s Custom Jigs & Spins is proud to release a 2018 catalog refreshed with many brand-new lure designs and added colors for proven performers like the Chekai Tungsten Ice Jig.  


One slick trick takes it easy on fish lips and your favorite lures
(Sep 8, 2017 - Saline, MI) Dentists and anglers agree on exactly one thing: Work around jaws and teeth is serious, sensitive business. It’s why practitioners of both trades wield instruments of precision extraction.


Ingenious new optics accessories compatible with modular Quick Attachment™ System
(Sep 8, 2017 - Crosslake, Mn) Key in a single YouTube search for “underwater strikes,” and your device quickly kicks out over a hundred thousand hits. Even after filtering out the usual riff-raff of YouTube weirdness, you’re still left with hundreds of hours of spectacular underwater footage—and the undeniable impression that anglers today can’t wait to see what it really looks like when big bass, muskies and other fish attack.


(Sep 8, 2017 - ) Spinning gear or Casting gear? Live bait or artificial? Walk a stream bank or launch a boat in a lake? These are common considerations before venturing out fishing for the day.


Versatile fishing star embodies “Best Rods on Earth”  
(Aug 21, 2017 - Park Falls, WI) In seeking out the ideal individual to represent your fishing rod company, it probably doesn’t hurt to hire an angler who, you know, fishes a lot. Might be the understatement of the year relative to St. Croix Rod’s elite roster of professionals, its newest ambassador, Tony


Capable TX 17 is the workhorse of Tenzing’s all-new, affordable line of TX Series hunting packs
(Aug 15, 2017 - Plano, IL) Hunting packs lead a tough life. They’re overstuffed, overloaded and dragged through some of the worst conditions and environments imaginable. Sooner or later, stitching yields, straps break and zippers say uncle. For some, it’s hard to expect a pack to last more than a single season.


(Jul 29, 2017 - Plano, IL) The Mille Lacs Smallmouth Alliance (MLSA) has received a significant donation from Frabill, makers of trusted fishing gear since 1938. MSLA will use the gift of 10 Frabill Weigh-Bag Systems and 10 Conservation Series Landing Nets to minimize mortality of trophy smallmouth bass on Mille Lacs.


PLANO PRO POSTS 24TH B.A.S.S. WIN AT HUK BASSMASTER ELITE EVENT  
(Jul 25, 2017 -   WADDINGTON, NY) Plano Pro Kevin VanDam won his 24th B.A.S.S tournament this past Sunday along the US/Canadian border at the Huk Bassmaster Elite at St. Lawrence River presented by Go RVing.


Old Town is back on tour with brand-new Castine and Sorrento Series  
(Jul 24, 2017 - Old Town, ME) For 120 years, expert craftsmen from Old Town Canoes & Kayaks in Old Town, Maine have built some of the world’s finest watercraft. Now, the veteran watercraft engineers at Old Town are once again leading the way in forward-thinking design with two new touring kayaks debuting at Outdoor Retailer.


(Jul 14, 2017 - Gurnee IL) For tournament anglers, keeping their catch alive means avoiding point deductions and potential loss of a trophy. Pro Fisherman Kyle Weisenburger uses Iosso Products' Live Well Cleaner before an event. It safety removes stains and algae, and keep his wells fresh and odor-free.


(Jul 14, 2017 - Richland, MI) When bright, clear light is needed for walkway, task and general ambience use, but space is tight, TecNiq's new M90 Accent Light is the perfect choice. This accessory is completely waterproof and less than 1" in diameter.


Elite Gloves debut in ICAST’s New Product Showcase, Technical Apparel  
(Jul 13, 2017 - Santa Rosa, CA.) Gnarly rapids, mosquitoes clouding the launch ramp, crafty fish that don’t fight fair; there’s no lack of challenges for those pursuing their passions afloat. BUFF® just doesn’t want hand protection to be one of them.


Pile Diver, Wheeler Hammer Craw, Rock Banger and Big Hunk take soft plastic designs from small to hefty at Larew  
(Jul 10, 2017 - Orlando, FL) Gene Larew Lures, makers of Bobby Garland crappie baits and Larew bass lures, announces several new product introductions at this week's ICAST fishing tackle trade show in Orlando.  


New High-Performance Multifunction Displays Offer Superior 1kW CHIRP Sonar Technology, Intuitive HybridTouch Control, and RealVision 3D™
(Jul 10, 2017 - Wilsonville,OR.) FLIR Systems, Inc., (NASDAQ: FLIR) today announced the expansion of its Raymarine Axiom™ Multifunction Display (MFD) line with the introduction of the Axiom Pro.


(Jul 6, 2017 - Coralville, IA) One of the best kept secrets in multi-species fishing is housed in a state-of-the-art warehouse on the outskirts of Iowa City, Iowa. It’s the home of one man’s dream to create, manufacture, and market baits that simply catch fish.


(Jul 6, 2017 - ALEXANDRIA, La.) Bill Lewis Outdoors announces the introduction of StutterStep 4.0, a smaller version of the innovative StutterStep 5.0 topwater lure that brought new features and actions to surfa


(Jun 29, 2017 - ) Boat lifts are perhaps the ultimate accessory. Out of the water, the hull stays cleaner, which in turn boosts speed and mileage—not to mentioning saving the owner from back-breaking scrubbing.


St. Croix wows recreational and professional anglers with technologically advanced and handcrafted Legend Tournament Inshore
(Jun 29, 2017 - Park Falls, WI) Work… There’s a saying, “A bad day fishing is better than a good day at work.” And it gets infinite likes and shares on social media, despite its tiredness.  


Best-Selling Aqua-Vu 715c receives XD Camera upgrade, retains low price
(Jun 27, 2017 - Crosslake, MN) Video tech today has opened the pursuit of capturing cool stuff on camera to a whole new generation of would-be Woody Allens. Point, shoot, edit, upload. Blink . . . you’re an overnight internet sensation.


(Jun 16, 2017 - Hayward, CA ) Some species of fish, especially after spawning, won't chase fast-moving bait. The problem is, many outboard engines won't run at the low RPMs needed to entice a bite.


B-Fish-N Tackle’s MasterFlash Jig taps into key predator-prey interactions  
(Jun 15, 2017 - Coralville, IA) Underwater, some pretty cool visuals produce compelling cause-effect scenarios, often unbeknownst to anglers. Like what happens when jaws snap and gills flare danger red. All that’s left is an explosion of scales and flesh and violence— a flashy feast for the eyes that triggers primal responses from other aquatic predators in the neighborhood.


(Jun 12, 2017 - Crosslake, MN) Don’t be surprised when your smartphone goes full A.I., 3D and solar powered—all at once. Or when your device lets you interact with lifelike holographic images. Or when something called ‘augmented reality’ endows your phone with Star Trek Tricorder powers, scanning, analyzing and enhancing anything in your world.  


(Jun 2, 2017 - Gurnee IL) Onboard power management is a concern, particularly on larger yachts where multiple light sources can represent a continuous drain. The Hella marine EuroLED 75 downlight provides bright, glare-free illumination yet draws less than 3W. Its superior design also enables both interior and exterior use aboard for a cohesive look.


(May 9, 2017 - Hayward, CA) Out of the water, even the lightest dinghy can be awkward to move. Some owners use anything they can find, from reluctant bystanders to dock carts. Others simply resort to dragging on it the ground by its painter. Whichever method, there's always a risk to the vessel and everyone around it—especially on a windy day.


Beans, Bullets or Band-Aids, Plano’s new military-spec Field Locker Waterproof Ammo Box protects contents in all conditions
(May 3, 2017 - Plano, IL) Plano’s venerable 1312, 1712 and 1612 Field/Ammo Boxes have served hunters and shooters around the world for over a decade. These practical, molded-plastic ammo cans are durable, won’t rust, and provide a secure and economical means of storing and transporting ammunition and other shooting accessories. Specifically, worldwide sales of the big Model 1612 .50 cal. Ammo Box have sealed its status as a shooter-preferred favorite.


Ingenious new optics accessories compatible with modular Quick Attachment™ System
(May 1, 2017 - Crosslake, MN) It’s a mad mad video world; a YouTube nation; a virtual way of life. See something weird or wild? You capture it with your phone or your camera. Upload. Share. View. Go viral. Within minutes, the whole world’s seen it, while legions of would-be documentarians stand ready to record the next wow moment.


Affordable autopilot system designed specifically for small- to medium-sized vessels
 
(Apr 27, 2017 - WILSONVILLE, OR) Nobody wakes up at 4 AM to go steering. Operating the boat is simply a means to an end—like getting on a hot bite before anyone else, or making that next port of call on time.


(Apr 21, 2017 - Edgewater,FL.) There's a new champion on the scene: The Boston Whaler 240 Dauntless Pro, a boat designed to maximize fishing success—inshore, offshore and anywhere in between. Unrivaled Boston Whaler hull construction combines with innovative, purpose-driven design to satisfy the needs of serious anglers, without sacrificing comfort or style.


(Apr 17, 2017 - Crystal Lake, IL) Torqeedo, long-time supporter of small boat fishing and leader in clean, zero-emission marine propulsion, returned to the 2017 Kayak Bass Fishing National Championship as a main title sponsor.


(Apr 7, 2017 - Shelton, CT) As onboard power demands increase, Hubbell Marine answers the call with high-quality 50 amp cable sets that feature safety indicator LED lights. They notify users when electricity is flowing and, more importantly, when there are wiring problems at the power source.


Perseverance pays big dividends for Bassmaster Classic victor Jordan Lee
(Apr 4, 2017 - New York, NY) Pulling away from the docks on the first day of the 2017 GEICO Bassmaster Classic presented by Dick’s Sporting Goods, Seaguar pro Jordan Lee couldn’t have imagined the roller-coaster path of conditions and emotions that he would navigate over the next three days.


(Mar 24, 2017 - Bixby,OK) After winning the coveted “Best Terminal Tackle” award at ICAST, the world’s largest annual sportfishing trade show held in Orlando, FL, followed by a trifecta of industry Best-in-Show awards, Trapper Tackle gets ready to debut a trifecta of its own. Enter “Trapper Treble” which will be first shown to the world later this week at the Bassmaster Classic in Houston, TX, on the world stage of championship bass fishing.  


(Mar 24, 2017 - Park Falls, WI) The precision, long-distance cast – it’s the mark of the elite bass angler. The ability to hit the faraway pocket in a pad field, to reach the most remote regions of a dock, to run a crankbait on ledge in just the right window—these are the powers that separate the average bass angler from the extraordinary one. These are the angling powers that St. Croix aims to amplify with the debut of six new members in the Legend Tournament Bass casting lineup.


How Old Town-sponsored pro Keith Combs taps backwoods bass  
(Mar 24, 2017 - Old Town, ME) Old Town Canoes & Kayaks is proud to announce official sponsorship of Bassmaster Elite Series pro and 2017 Bassmaster Classic competitor Keith Combs.


(Mar 21, 2017 - OTSEGO, Mn.) Expanding on its incredibly popular PT line, Crestliner introduces the new PT 18, a premium bass boat with abundant onboard space and impressive fishing features that will continue to set the standard in bass fishing. This tournament-quality boat will make its official debut at the Bassmaster Classic Expo in Houston, March 24-26.


Lightweight and lightning fast, Tenzing’s new TX 14 is grab-and-go hunting daypack perfection
(Mar 16, 2017 - Plano,IL) Great hunting is where you find it, and sometimes, it’s just a short distance from the house, camp or truck. Hunters headed for the stand, blind or back 40 don’t always want or need a large hunting pack. They need a secure place to keep essential hunting gear and supplies meticulously organized and ready for action – a sturdy, svelte and lightweight hunting pack that won’t slow them down.


(Mar 14, 2017 - Peachtree City, GA) Bright white light is great when working or performing a specific task but often a softer tone or secondary color is desired. Owners can now benefit from two alternating LED hues with the new Dual Color Sea Hawk-XL lamps from Hella marine.


Kevin VanDam’s Secret
(Mar 14, 2017 - Plano,IL) Kevin VanDam was focused. I could hear it in his voice. “I’ve never been more organized. I know everything that’s in my boat.”


(Mar 13, 2017 - Mt. Pleasant, SC ) With the Milennia MILAMP200BT from Prospec Electronics, the ability to stream music without a traditional stereo becomes a reality.


(Mar 11, 2017 - Gurnee IL) Just because something is the most utilitarian tool on board doesn't mean it can't be attractive. Shurhold's premium Fishing Series Handles fit over 40 attachments available for the One Handle Does It All system, and are sure to turn heads in any marina.


(Mar 6, 2017 - Lebanon, MO) New for 2017, G3 is proud to introduce the new Sportsman 18 bass boat, a complete package designed to fulfill experienced anglers’ “wish list” of features and benefits for their next boat.


The Best Little Walleye Jigs You’ve Never Heard Of FISKAS ‘Gets Heavy’ with New XL Walleye Series Jigs  
(Feb 23, 2017 - Saline, MI) You can’t fully appreciate the need to sink your lure like a stone until you’ve got a big red sonar fish staring you in the face at 32 feet and you’re sitting there over a hole in the ice with a tiny jig at the end of your line. Ditto for vertically jigging a deep swift river for walleyes. Or when you’ve found fish hovering in heavy cover.


(Feb 22, 2017 - Richland, MI) From attracting fish to creating the perfect dockside mood, TecNiq's new M50 and M51 Water Dragon Underwater Lighting illuminates the world aquatic. They're the brightest surface-mounted LED underwater lights available, yet are competitively priced. And with a lifetime warranty, a long and reliable service life is guaranteed.


St. Croix Eyecon trolling rods let anglers see, feel and CATCH what they’ve been missing
(Feb 21, 2017 - Park Falls, WI) Unpredictable? Oh yeah. Fickle? Goes without saying. Heck, why don’t we just simply call ‘em plain ol’ picky and be done with it. And if you target what is arguably North America’s choosiest (and tastiest) freshwater fish, it’s obvious, we’re talking walleyes.


1859 Articles
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