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Ingenious Aqua-Vu® XD™ Pole Camera Adaptor reaches out and reveals fish in previously inaccessible locations
(May 16, 2018 - Crosslake, MN) Beneath the surface, things rarely match the imagination. Consider the waterscape beneath a boat dock. Any idea what’s down there? Nope, but sure would like to know. What about that big sunken tree you’ve tried to fish? Who knows what might be living in that snag-infested thing. Any bass below that patch of lily pads? Crappies hiding in the cabbage?

Stephen Browning performs swimmingly with Legend Tournament Bass Swim Bait rod  
(May 16, 2018 - Park Falls, WI) The right place, the right time, the right bait. Sounds like the formula for the type of success that leads to a major tournament victory, right? Well, Stephen Browning certainly had all those elements lined up, but to close the deal on his Bass Pro Shops Bassmaster Central Open at Ross Barnett Reservoir he needed one final piece of the puzzle — the right rod.

LIVETARGET’s award-winning Sunfish Hollow Body is a true show-stopper
(Apr 30, 2018 - Niagara-On-The-Lake, ON) Innovations in hollow body topwater lures have expanded this once narrowly-applied presentation into a productive technique for both fresh- and saltwater species.

Plano’s zipperless, weather-endurable Z-Series Tackle Backpack and Wrap get a bold new look
(Apr 19, 2018 - Plano, IL) Salt, sun and spray can send lesser tackle bags to an early grave. How? By attacking their vulnerable zippers and rendering them useless. That’s why Plano engineers eliminated these weak links in their trouble-free weather-defying Z-Series Soft Tackle Bags, Tackle Backpack and Tackle Wrap, which debuted to the universal delight of anglers at ICAST in 2016.

A one-two punch of cold-water bass tips from a Bassmaster Elite Series Champion
(Apr 4, 2018 - Niagara-on-the-Lake, ON) – As evidenced by the 2018 GEICO Bassmaster Classic, early spring is a challenging season to consistently find bass fishing success. Fluctuating water levels, variable temperatures and clarity, and even a subtle wind shift can turn feast into famine, demanding that even the most experienced professionals shift on the fly to remain dialed into the spring bass bite.

(Apr 4, 2018 - Plano,IL) Anyone who’s been dragged around a pond by a mule of a largemouth or drenched by the explosive topwater take of a bull redfish, ‘yak-side in just a couple feet of water, understands the appeal of kayak fishing. Simply put, there is no better way to get closer to the action in spots that are essentially inaccessible by any other means, and still remain dry.  

AQ Conroe Team #3
(Mar 30, 2018 - Conroe, TX) The fish were on the beds on beautiful Lake Conroe !!! With a light breeze and sunshine pretty much all day,  it was an awesome day for fishing.

(Mar 28, 2018 - Crosslake, MN) Eelpout are in. Burbot are a big deal. Lawyers are likeable.   Really?

Coming to life at the 2018 GEICO Bassmaster Classic, St. Croix’s New Legend Tournament Bass Dock Sniper fills the void in the heavy lure in tight quarter’s situation   
(Mar 18, 2018 - Park Falls, WI) very angler has their own arena. Some are known for their crankbait casting skills; some for their Carolina- or Texas-rigging competency; others, perhaps, a finesse prowess like no other. But if there’s one method for landing even more bass than ones go-to system may be able to produce, it’s fishing docks.

(Mar 18, 2018 - Plano, IL) Kevin VanDam knows a thing or two about bass fishing. Need proof? VanDam has won the Super Bowl of bass tournaments, the Bassmaster Classic, an unprecedented four times. And he has been named the Bassmaster Elite Series Angler of the Year, seven times. Any questions?

St. Croix’s all-new Mojo Bass Dock Sniper - being showcased at the 2018 GEICO Bassmaster Classic -  gives the power of precision at a perfect price.
(Mar 9, 2018 - Park Falls, WI) It’s no secret that bass love docks. From everyday anglers to professionals, bass-heads learn to look for these manmade structures as prime target for green and brown backs. And while countless bass anglers grew up luring bass from the shadows of these platforms, they’ve never had the perfect tool for the task.

Plano’s zipperless, weather-resistant Z-Series Tackle Bags have an all new look
(Feb 27, 2018 - Plano,IL) Salt, sun and spray can send lesser tackle bags to an early grave. How? By attacking their vulnerable zippers and rendering them useless.

(Feb 15, 2018 - Miami, FL) Boston Whaler's new 380 Realm is designed to take boaters beyond the horizon and back, combining incredible capability and performance with outstanding comfort, a purposeful array of amenities, and clever design choices throughout. Making its World Premiere at February's Miami International Boat Show, the 380 Realm joins the 350 Realm as the first models in a new family of boats from the Unsinkable Legend.

(Feb 15, 2018 - Miami, FL) Mercury Marine, the world leader in marine propulsion and technology, is pleased to introduce its new V-6 FourStroke outboard family and the expansion of its SeaPro commercial line at the 2018 Miami International Boat Show. The new engine family, which builds on the success of Mercury's 75-150hp FourStroke outboards, features 175hp, 200hp and 225hp FourStroke outboards and a V-6 200hp SeaPro commercial outboard.

(Jan 30, 2018 - Niagara-on-the-Lake, ON) The Alabama Rig® (A-Rig) exploded onto the bass fishing scene in 2011. Downsized versions of umbrella rigs (aka spreader rigs) used for eons trolling pelagic saltwater and freshwater predators, these wire baits are designed to emulate a school of baitfish on-the-run. Their use sometimes controversial, A-Rigs have played dominant roles in many competitive bass fishing events.

Kayak Fishing Just Got Better
(Jan 30, 2018 - Plano,IL) Kayak fishing is all the rage for one very good reason: it simplifies things. Kayaks don’t take up a lot of space, they are easy to transport, have an eco-friendly footprint and, most importantly,

(Jan 30, 2018 - Westlake Village, CA) Introducing the next generation of electric boats… ElectraCraft's all new TR Series Tri-Cat! This sleek and innovative design provides greater stability for superior maneuverability and performance. 3 sizes are available to fit every desire; 152TR, 162TR and 182TR, accommodating up to 12 adults comfortably.

Mechanical or Tiller: 25 hp, 20 hp Tiller: 15 hp
(Jan 25, 2018 - Kennesaw, Ga) Yamaha’s high-powered portables are redefining the expectations for portable horsepower, from the F15 and F20 to the outstanding, new F25, an IBEX Innovation Award Winner for 2017.

Z-Man Fishing Enlists Communications Pros Traditions Media 
(Jan 25, 2018 - Ladson, SC) There’s something elusive and simultaneously irresistible about a truly original thing. It draws you toward the unknown, and toward the possibility that mind-blowing things are about to happen.

(Jan 25, 2018 - Ostego, Mn.) Crestliner welcomes a versatile member to its line-up of durable, reliable fishing boats with the all-new Bass Hawk. Built on the hull design of the Fish Hawk series and featuring the raised bow and stern decks similar to the PT series, the Bass Hawk offers a flexible platform for bass anglers and more.

LIVETARGET impresses with twin awards at Big Rock shows
(Jan 15, 2018 - Niagara-on-the-Lake, ON) LIVETARGET lures are widely recognized for their anatomically accurate, three-dimensional designs and incredibly detailed, lifelike finishes. When these visual characteristics are coupled to actions proven to attract and trigger the wariest predators, the result is a family of lures that represents Nature to the highest degree possible: lures that are truly, Live Targets.

“Panfish” Phil Laube’s finesse plays for bigger pans on pressured waters
(Dec 8, 2017 - Coralville, IA) We’ve all seen it happen—a crappie bite starts and word gets out. Like bums on bologna sandwiches, the ice turns into a free-for-all. Common sense would tell us to find fresh ice or try another lake, but depending on where you live or ice conditions, that’s not always easy. And it might be your favorite lake or home waters—so then what do you do?

St. Croix Mojo Salt series blends durability and design consistency for top performance
(Nov 19, 2017 - Park Falls, WI) Florida Keys guide and co-host of Saltwater Experience, Capt. Tom Rowland knows that hosting clients with varying degrees of angling skill is the ultimate testing ground for new products like St. Croix’s Mojo Salt series. After extensive field experience, Rowland grades this lineup of conventional and spinning rods a solid A+.

New Ocean Kayak Malibu Pedal earning accolades with dealers and tough critics alike
(Nov 16, 2017 - Old Town, ME) Introduced this past July at Outdoor Retailer 2017 in Salt Lake City, Utah, Ocean Kayak is proud to announce that the revolutionary Malibu Pedal is now shipping.

Truly Innovative - Square Bill is as Tough as They Come
(Oct 27, 2017 - Fort Smith, AR) A Square Bait crankbait is known for three things, deflection, deflection, deflection, and is one of the most versatile crankbaits an angler can have in their arsenal of baits.

St. Croix Pro Tommy Skarlis owes MWC World Walleye Championship to rod performance, and, of course, some tactical deftness
(Oct 5, 2017 - Park Falls, WI) It’s been 29 full seasons since Walleye Tournament Pro Tommy Skarlis started fishing professionally. It was 6 years before that when he bought his first St. Croix rod; a 7-foot 6-incher.

Aqua-Vu® micro Revolution Series applies reel technology to underwater viewing
(Sep 28, 2017 - Crosslake, MN) Cast. Reel. Catch. Nothing’s more fundamental to fishing success than this simple action, accomplished hundreds of times each day on the water, almost as an afterthought. Other than the lure itself, the reel likely remains the single most important fishing tool ever invented.

Sometimes a Hard Bait Needs Split Personality
(Sep 26, 2017 - Fort Smith, AR) It looks like a typical topwater popper. But a closer inspection of the new Prank from Booyah Bait Co. exposes the true hybrid nature of this unique bait.

New LightHouse 3.2 Offers Additional Enhancements
(Sep 21, 2017 - Wilsonville,OR.) One of the best ways to get the most out of any marine electronics is to update software when it becomes available. Make this a habit and you’re sure to stay on the cutting edge—all without any additional investment.

Hint of autumn in the air spurs catfish activity…and St. Croix Mojo Cat promo
(Sep 19, 2017 - Park Falls, WI) Warm sun-filled days coupled with crisp, cool nighttime temperatures start bringing tempertures down on Arkansas’s Lake Ouachita. With it, leaves begin turning, imparting the annual telltale sign that catfish are going on the prowl. 

Skarlis credits new Raymarine Axiom for making it a “mark ‘em, catch ‘em” event
(Sep 19, 2017 -   Cass Lake, MN) In his 24-year professional walleye career, Raymarine pro Tommy Skarlis has won a dozen major walleye titles across AIM, NWT, PWT—and now, MWC circuits. Add myriad club and charity event wins, a Crappie Master National Championship win in 2013, the world record for largest professional walleye tournament weight, and you begin to understand why Outdoor Life named him one of the “Top 10 Anglers on the Planet”.  

Iowa-based ice tackle pioneers release 2018 catalog featuring new MVP baits  
(Sep 14, 2017 - Coralville, IA) Always ahead of the curve, Iowa’s Custom Jigs & Spins is proud to release a 2018 catalog refreshed with many brand-new lure designs and added colors for proven performers like the Chekai Tungsten Ice Jig.  

One slick trick takes it easy on fish lips and your favorite lures
(Sep 8, 2017 - Saline, MI) Dentists and anglers agree on exactly one thing: Work around jaws and teeth is serious, sensitive business. It’s why practitioners of both trades wield instruments of precision extraction.

Ingenious new optics accessories compatible with modular Quick Attachment™ System
(Sep 8, 2017 - Crosslake, Mn) Key in a single YouTube search for “underwater strikes,” and your device quickly kicks out over a hundred thousand hits. Even after filtering out the usual riff-raff of YouTube weirdness, you’re still left with hundreds of hours of spectacular underwater footage—and the undeniable impression that anglers today can’t wait to see what it really looks like when big bass, muskies and other fish attack.

(Sep 8, 2017 - ) Spinning gear or Casting gear? Live bait or artificial? Walk a stream bank or launch a boat in a lake? These are common considerations before venturing out fishing for the day.

Versatile fishing star embodies “Best Rods on Earth”  
(Aug 21, 2017 - Park Falls, WI) In seeking out the ideal individual to represent your fishing rod company, it probably doesn’t hurt to hire an angler who, you know, fishes a lot. Might be the understatement of the year relative to St. Croix Rod’s elite roster of professionals, its newest ambassador, Tony

Capable TX 17 is the workhorse of Tenzing’s all-new, affordable line of TX Series hunting packs
(Aug 15, 2017 - Plano, IL) Hunting packs lead a tough life. They’re overstuffed, overloaded and dragged through some of the worst conditions and environments imaginable. Sooner or later, stitching yields, straps break and zippers say uncle. For some, it’s hard to expect a pack to last more than a single season.

(Jul 29, 2017 - Plano, IL) The Mille Lacs Smallmouth Alliance (MLSA) has received a significant donation from Frabill, makers of trusted fishing gear since 1938. MSLA will use the gift of 10 Frabill Weigh-Bag Systems and 10 Conservation Series Landing Nets to minimize mortality of trophy smallmouth bass on Mille Lacs.

(Jul 25, 2017 -   WADDINGTON, NY) Plano Pro Kevin VanDam won his 24th B.A.S.S tournament this past Sunday along the US/Canadian border at the Huk Bassmaster Elite at St. Lawrence River presented by Go RVing.

Old Town is back on tour with brand-new Castine and Sorrento Series  
(Jul 24, 2017 - Old Town, ME) For 120 years, expert craftsmen from Old Town Canoes & Kayaks in Old Town, Maine have built some of the world’s finest watercraft. Now, the veteran watercraft engineers at Old Town are once again leading the way in forward-thinking design with two new touring kayaks debuting at Outdoor Retailer.

(Jul 14, 2017 - Gurnee IL) For tournament anglers, keeping their catch alive means avoiding point deductions and potential loss of a trophy. Pro Fisherman Kyle Weisenburger uses Iosso Products' Live Well Cleaner before an event. It safety removes stains and algae, and keep his wells fresh and odor-free.

(Jul 14, 2017 - Richland, MI) When bright, clear light is needed for walkway, task and general ambience use, but space is tight, TecNiq's new M90 Accent Light is the perfect choice. This accessory is completely waterproof and less than 1" in diameter.

Elite Gloves debut in ICAST’s New Product Showcase, Technical Apparel  
(Jul 13, 2017 - Santa Rosa, CA.) Gnarly rapids, mosquitoes clouding the launch ramp, crafty fish that don’t fight fair; there’s no lack of challenges for those pursuing their passions afloat. BUFF® just doesn’t want hand protection to be one of them.

Pile Diver, Wheeler Hammer Craw, Rock Banger and Big Hunk take soft plastic designs from small to hefty at Larew  
(Jul 10, 2017 - Orlando, FL) Gene Larew Lures, makers of Bobby Garland crappie baits and Larew bass lures, announces several new product introductions at this week's ICAST fishing tackle trade show in Orlando.  

New High-Performance Multifunction Displays Offer Superior 1kW CHIRP Sonar Technology, Intuitive HybridTouch Control, and RealVision 3D™
(Jul 10, 2017 - Wilsonville,OR.) FLIR Systems, Inc., (NASDAQ: FLIR) today announced the expansion of its Raymarine Axiom™ Multifunction Display (MFD) line with the introduction of the Axiom Pro.

(Jul 6, 2017 - Coralville, IA) One of the best kept secrets in multi-species fishing is housed in a state-of-the-art warehouse on the outskirts of Iowa City, Iowa. It’s the home of one man’s dream to create, manufacture, and market baits that simply catch fish.

(Jul 6, 2017 - ALEXANDRIA, La.) Bill Lewis Outdoors announces the introduction of StutterStep 4.0, a smaller version of the innovative StutterStep 5.0 topwater lure that brought new features and actions to surfa

(Jun 29, 2017 - ) Boat lifts are perhaps the ultimate accessory. Out of the water, the hull stays cleaner, which in turn boosts speed and mileage—not to mentioning saving the owner from back-breaking scrubbing.

St. Croix wows recreational and professional anglers with technologically advanced and handcrafted Legend Tournament Inshore
(Jun 29, 2017 - Park Falls, WI) Work… There’s a saying, “A bad day fishing is better than a good day at work.” And it gets infinite likes and shares on social media, despite its tiredness.  

Best-Selling Aqua-Vu 715c receives XD Camera upgrade, retains low price
(Jun 27, 2017 - Crosslake, MN) Video tech today has opened the pursuit of capturing cool stuff on camera to a whole new generation of would-be Woody Allens. Point, shoot, edit, upload. Blink . . . you’re an overnight internet sensation.

1884 Articles
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