Fishing & Boating News

Yamaha Marine Group Announces Termination of O.E.M. Agreements with Lund, Lowe and Crestliner

by: Mike Walker, Walker Agency,

(Apr. 02, 2004 - KENNESAW, Ga.) The Yamaha Marine Group announced today that it will be terminating O.E.M. agreements to sell outboard motors to Lund, Lowe and Crestliner boat companies effective June 30, 2004. The decision to terminate and not renew each of these agreements is the result of the transfer of ownership for Crestliner, Lund and Lowe from Genmar Holdings, Inc. to Brunswick Corporation (NYSE: BC). "To effectively support our valued dealers who may have existing orders for Yamaha-powered Crestliner, Lund, or Lowe products in place, we have offered to extend the current agreement with each of these three boat companies until June 30, 2004, so that the date for non-renewal will coincide with the end of the 2004 model year season," said Phil Dyskow, President of Yamaha Marine Group in the U.S.A. "Consumer demand for Yamaha's innovative and reliable four-stroke and HPDI two-stroke outboards is at an all-time high in the market place. Yamaha outboards are also represented by many of the marine industry's finest boat builders and dealers. We are confident that consumers who demand industry-leading quality and customer satisfaction in both their outboard motor and aluminum boat will quickly discover the value and benefit advantages of the premium aluminum boat brands available that feature Yamaha outboards such as: AlumaCraft, Alumaweld, Alweld, AquaPatio, Bennington, Boulton Powerboats, Playcraft, Crest, Duckworth, DuraCraft, Forest River, G3, Godfrey, Harbercraft, Harris FloteBote, Hewes Craft, Leisure, Mirrocraft, Misty Harbor, North River, Parti Kraft, Playbuoy, Polarkraft, Premier, Quintrex, River Trail, Sanpan,  SeaArk, Smokercraft, Sweetwater, Sylvan, Tahoe, Voyager, War Eagle, Weeres, Weldcraft, Wooldridge, and Xpress," concluded Dyskow.