Fishing & Boating News

FLW Outdoors, Minn Kota Renew Partnership

Decade-long relationship continues to grow

by: Jeff McCoy, PR dir, FLW Outdoors

(Dec. 15, 2010 - Minneapolis, MN) Minn Kota, the world's leading manufacturer of electric trolling motors, has renewed its longstanding partnership with FLW Outdoors, the world's largest tournament-fishing organization. Terms of the agreement were not disclosed.

"Minn Kota continues to be a key partner of FLW Outdoors. Their commitment to innovation and quality is widely recognized by tournament anglers,"said Kathy Fennel, president, FLW Outdoors Operations Division.

The Minn Kota Fortrex motor will continue to be an integral part of FLW Outdoors tournament equipment in 2011, including the Walmart FLW Tour.

Minn Kota, entering its 10th year as a sponsor, will be promoted through a variety of FLW Outdoors media formats, including the weekly "FLW Outdoors"television program on VERSUS, multiple websites, and bass and walleye magazines.

"As the preferred trolling motor of tournament anglers, it is a perfect fit for Minn Kotato continue its longstanding partnership with FLW,"said Judy Douglas,Senior Business Director for Minn Kota. "We are proud to support theFLW community and contribute to the growth of competitive fishing.?

Minn Kota has led the way in product innovation and cutting-edge technology since its founding in 1934. Minn Kota is the world's leading manufacturer of electric trolling motors, as well as offers a complete line of shallow-water anchors, battery chargers, trim tabs and marine accessories.

FLW Outdoors, named after Forrest L. Wood, the legendary founder of Ranger Boats, is the largest fishing tournament organization in the world offering anglers worldwide the opportunity to compete for millions over the course of 189tournaments in 2010. For more information about FLW Outdoors and its tournaments, call (270) 252-1000.