New Mexico Club Wins $2000
The Berkley Conservation Institute (BCI), part of Berkley Fishing, announced the 2015 BCI Conservation Awards during ceremonies at the 2016 Bassmaster Classic in Tulsa, Okla. Jim Martin, BCI Conservation Director, presented the awards March 5 at the 2016 B.A.S.S. Conservation Summit.
Winner of the 2015 Berkley Conservation award and prize of $2000 was the New Mexico B.A.S.S. Nation. Their conservation work included extensive fish and wildlife habitat improvement on Elephant Butte Reservoir. The organization initiated a five-year project to improve habitat in an impoundment that experiences extreme seasonal lake level fluctuations. The project is considered a model approach for similar lake conditions in other states. Over 200 volunteers assisted with the project that utilized funding from previous BCI awards and donations from manufacturers and other conservation organizations.
“Thousands of hours are provided by B.A.S.S. Nation club volunteers across North America to accomplish so many great projects,” said Berkley Conservation Director Jim Martin. “Our evaluation of the submittals for this year’s BCI award is very encouraging and New Mexico gave us an extremely strong project with far-reaching applications across the nation.”
Honorable Mention Awards were presented to the Kansas B.A.S.S. Nation for their fish habitat improvements at 15 locations statewide and to the Virginia B.A.S.S. Nation for their extensive habitat improvement on Claytor Lake.
For more information on the Berkley Conservation Institute visit www.berkley-fishing.com.
About Pure Fishing, Inc.
Pure Fishing, Inc. is a leading global provider of fishing tackle, lures, rods and reels with a portfolio of brands that includes Abu Garcia®, All Star®, Berkley®, Fenwick®, Gulp!®, Hardy®, Hodgman®, Mitchell®, Penn®, Pflueger®, Sebile®, Shakespeare®, SpiderWire®, Stren®, Trilene® and Ugly Stik®. With operations in 19 countries and a dedicated workforce conversant in 28 languages, Pure Fishing, Inc. is part of Jarden Outdoor Solutions, a leader in developing outdoor and active lifestyle products and a subsidiary of Jarden Corporation.
About Jarden Corporation
Jarden Corporation is a diversified, global consumer products company with a portfolio of over 120 trusted, authentic brands. Jarden’s record of strong financial performance and organic growth is supported by a focused operating culture coupled with value enhancing acquisitions and shareholder focused capital allocation. Jarden operates in three primary business segments through a number of well recognized brands, including: Branded Consumables: Ball®, Bee®, Bernardin®, Bicycle®, Billy Boy®, Crawford®, Diamond®, Envirocooler®, Fiona®, First Alert®, First Essentials®, Hoyle®, Kerr®, Lehigh®, Lifoam®, Lillo®, Loew-Cornell®, Mapa®, Millefiori®, NUK®, Pine Mountain®, Quickie®, Spontex®, Tigex®, Waddington, Yankee Candle® and YOU®; Outdoor Solutions: Abu Garcia®, AeroBed®, Berkley®, Campingaz® and Coleman®, Dalbello®, ExOfficio®, Fenwick®, Greys®, Gulp!®, Hardy®, Invicta®, Jostens®, K2®, Marker®, Marmot®, Mitchell®, Neff®, PENN®, Rawlings®, Shakespeare®, Squadra®, Stearns®, Stren®, Trilene®, Völkl® and Zoot®; and Consumer Solutions: Bionaire®, Breville®, Cadence®, Crock-Pot®, FoodSaver®, Health o meter®, Holmes®, Mr. Coffee®, Oster®, Patton®, Rainbow®, Rival®, Seal-a-Meal®, Sunbeam®, VillaWare® and White Mountain®. Headquartered in Florida, Jarden ranks #348 on the Fortune 500 and has over 35,000 employees worldwide.
By: Kevin Jarnagin, Blue Heron Communications
