CTI Industries Corp., Barrington, Ill., developer of the ZipVac resealable vacuum food-storage system, has retained the Walker Agency of Scottsdale, Ariz., as its public-relations agency of record to address the fishing, hunting and camping markets.
ZipVac’s innovative, patented system uses both manual and rechargeable pumps to remove air from its zipper-top bags to prevent freezer burn and keep food fresh longer. This system not only can protect food and wild game when it comes to outdoor recreation, but it can keep sensitive gear dry when exposed to the elements. Unlike vacuum systems that require electricity, ZipVac’s manual pump allows gear and food to be resealed while on the road or on the trail.
Walker Agency president Mike Walker said, “This is a great assignment. We look forward to a great product launch and then a sustaining public-relations program.”
Founded in 1982, the Walker Agency provides marketing communications services for clients ranging from media, automotive, marine, hunting, optics, wireless communication and satellite GPS navigation to consumer packaged goods and durables. The agency has won numerous awards for promoting its clients’ products in the outdoor, marine and automotive marketplace.
For more information, contact the Walker Agency at (480) 483-0185 or [email protected]: Mike Walker, Walker Agency