2008 marks the 25th anniversary of Yamaha Marine Group’s presence in the United States and the company is pleased to recognize the dealerships that have been there since the beginning.
“When Yamaha entered the U.S. market in 1983, we knew the boating lifestyle was beginning to change. Boaters were demanding better and expecting more.
Twenty-five years later, we feel Yamaha has delivered and exceeded expectations, an accomplishment that could not have been achieved without the exceptional support of our dealer partners,” said John Rigsby, National Sales Manager, Yamaha Marine Group. “We are pleased to recognize these dealerships for 25 years of dedicated sales and service of Yamaha outboards and we look forward to many more years of success.”
Each 25-year Yamaha dealership will receive a Yamaha clock signifying two and a half decades of sales and service.
Even though Yamaha only began selling outboards in the U.S. in 1983, now one out of every three outboard motors sold in the U.S. is a Yamaha. For models in the range of 100 horsepower and above, nearly one out of every two outboards sold in the U.S. is a Yamaha. In addition, more than 120 boat brands in the U.S. have made Yamaha their outboard of choice. Today, Yamaha provides two-stoke and four-stroke outboards that range from 2.5 to 350 horsepower.
Yamaha Marine products are marketed throughout the United States and around the world. Yamaha Marine Group, based in Kennesaw, Ga., supports its 2,200 U.S. dealers and OEM partners with marketing, training and parts for Yamaha’s full line of products and strives to be the industry leader in reliability, technology and customer service. Yamaha Marine is the only outboard brand to have earned NMMA®’s C.S.I. Customer Satisfaction Index award every year since its inception.
This document contains many of Yamaha’s valuable trademarks. It may also contain trademarks belonging to other companies. Any references to other companies or their products are for identification purposes only, and are not intended to be an endorsement.By: Martin Peters, Mgr Communications
