Anglers Insight Marketing LLC (AIM) recently held a vote and the owners have elected a Board Of Directors. The five directors chosen were Dave Anderson, Scott Fairbairn, Keith Kavajecz, Pat Neu and Gary Parsons. The Board or Directors later held a meeting in Wausau Wisconsin where the board voted to elect Patrick Neu as Chairman of the Board, and Keith Kavajecz as AIM’s Chief Financial Officer.
AIM’s newly elected board consists of a multi-disciplinary team able to act effectively on a wide range of issues both on and off the water. While the individual strengths of the board members have been well documented, it is their ability to collectively galvanize the goals and objectives of AIM’s owners that continues to be in full motion.
The Board of Directors team that underpins AIM’s strength includes:
- David Anderson, an transportation entrepreneur, Owner of Bay and Bay Transfer Co Inc, a fleet of over 450 trucks that run coast to coast and Canada. Owner of Anderson Group Holdings which is the parent of 12 other companies also related to the transportation industry. He was the 2004 winner of the Ernst & Young Entrepreneur of the Year in the Masters category for the Minnesota and North and South Dakota Divisions. Dave is a professional walleye angler of 19 years.
- Scott Fairbairn, a full time professional angler of 11 years. Prior time served as a board member of the National Professional Anglers Association, as well as a co-owner of The Next Bite for 3 years, plus having served on various advisory boards both inside and outside of the tournament world. Scott brings vast knowledge to the company with his Fisheries Biology background and expertise in one on one customized sponsorship negotiations.
- Keith Kavajecz, a Chief Financial Officer for The Next Bite companies for 8 years. The Next Bite companies (both TV and web site) make a profit by providing value to sponsors in the fishing industry as well as non-endemic companies. He was the prior President of the National Professional Anglers Association (NPAA). Keith is a full time professional angler of 18 years.
- Patrick Neu, Owner of New Century Marketing LLC, a marketing consultant for companies working to expand their market share who participate in outdoor activities such as hunting, fishing, boating, and RV Travel. Former Principal and Manufacturers Representative of North Country Marketing Ltd with responsibilities including general administrative duties, sales administration, and sales management.
- Gary Parsons, Co-Owner of “The Next Bite” media entities, in charge of sponsorship sales and advertising. He also handles all personal sponsorships for Kavajecz/Parsons and oversees sponsorship opportunities for “Great Outdoors Communications,” another business entity owned by Kavajecz and Parsons. Throughout his 24 year angling career he has worked with many fishing companies resulting in millions of dollars in sponsorship sales.
Anglers Insight Marketing, LLC (AIM) is an angler owned organization dedicated to lead the fishing industry in competitive angling through the insight and knowledge of its owners who are predominantly participants in the sport.
These are exciting times in the walleye world, stay tuned for up coming AIM updates!
Please direct comments or questions to:
Pat Neu, AIM’s Chairman of the Board
Anglers Insight Marketing LLC
(920)559-6901
[email protected]: Keith Kavajecz
