The BoatU.S. Collegiate Bass Fishing Championship Series and Columbia Sportswear Company announced today that Columbia will return as the official sportswear provider of the 2010 series.
“Sponsoring the 2010 BoatU.S. Collegiate Bass Fishing Championship Series is a great way to expose a new generation of collegiate anglers to the Columbia brand,” said Mandy Rutkowski, senior manager, promotions and public relations, Columbia Sportswear Company. “As the official sportswear provider of the series, Columbia is excited to demonstrate the sun-protective and stain-repellant performance of Columbia’s performance fishing apparel.”
Under the sponsorship, Columbia will outfit event staff and on-air television talent with Columbia shirts embroidered with the Association of Collegiate Anglers (ACA) logo. Columbia Performance Fishing Gear features industry leading technology designed to keep anglers comfortable and protected from the elements, with such innovations as Omni-Shade sun protection, Omni-Freeze advanced cooling fabrics, Omni-Dry advanced evaporation and Blood & Guts advanced stain and moisture repellency. These high-performance clothing products satisfy the demanding requirements of collegiate bass anglers and make fishing more enjoyable and comfortable for all anglers.